How do big brands actually make innovation happen?
How do big brands actually make innovation happen? 🚀 On The Snarketing Podcast, Vinny Rinaldi, VP of Media & Marketing at Hershey’s, joins Matt Wurst & Valerie Vespa to pull back the curtain on how large organizations navigate collaboration, decision-making, and risk-taking when trying something new. In this clip, Vinny breaks down the balance between championing bold ideas and navigating corporate complexity—because whether it’s a $10,000 test or a game-changing strategy, innovation takes buy-in across creative, PR, media, and beyond.
Published
From the The Business of Media community. Exploring the dynamics and future of media with industry leaders.
Posted in Media Innovation. The evolution and revolution in media
0 views
0 likes