As consumer expectations evolve, how are brands adapting their corporate gifting and branding strategies? In this episode of The Snarketing Podcast, Matt Wurst and Valerie Vespa sit down with Francis Pierrel, CEO of LR Paris, to discuss the shift towards sustainability in corporate brand gifting. Francis shares insights from his experience at Ralph Lauren, emphasizing that true sustainability isn’t just about materials—it’s about creating high-quality, timeless products that people actually want to keep. He also highlights why brands are rethinking disposable promotional products, realizing that if a gift gets tossed, it’s not just wasteful—it’s a bad marketing investment. And Matt has one simple request: No more travel chargers, please! Tune in for a thought-provoking take on sustainability, brand perception, and the future of corporate gifting.