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75% faster. 80% cheaper. And actually effective. That's the pitch from Isobel Roberts, Co-Founder & Chief AI Officer at BrandComms.AI — and in this clip from the Snarketing Podcast, she explains exactly how they pull it off. It starts with 30 years of proprietary marketing science, a "pretty cool IP data payload," and an agentic workforce that's less robot factory, more expert village. Is it a new agency model? An evolved one? Matt Wurst asks. The answer is: both, and neither.