Inventing Creator Marketing at Twitter: Before "creator economy" was a phrase, Brooks Miller was building it. She tells the story of how a few coffee chats led her to become Twitter's first post-Niche acquisition hire in 2015 — and how a team of tech folks and one advertising brain quietly invented the playbook one of the world's biggest social platforms would use to approach creator marketing.
Hosted by Matt Wurst & Valerie Vespa, featuring Brooks Miller, EVP of Creators at Edelman and UEG.
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