Should leaders trust data… or their gut? In this clip, Kristin Wozniak, Chief Growth and Data Officer at Cosmo5, answers one of the most debated questions in modern business: intuition vs analytics.
Her take? It’s not either/or.
Kristin explains why your gut often synthesizes more than you realize, how data should inform but not override human judgment, and why ignoring your instincts can cost you more than any missed metric.
In an era obsessed with dashboards, KPIs, and AI-driven decision making, this conversation reframes leadership as a balance between intelligence and instinct.
Watch the full episode for more on data-informed decisions, empathy in analytics, AI, and the future of marketing leadership.
