Uber Advertising is one of the fastest-growing businesses most people don’t realize exists.
In this clip, Megan Ramm, Global Head of Sales at Uber Advertising, explains how a “startup inside Uber” has scaled rapidly across 70 countries and 10,000 cities — fueled by unmatched frequency, recency, and everyday consumer usage.
Megan breaks down why advertising has become a core part of Uber’s ecosystem, how it delivers value to consumers and brands alike, and what it’s like leading a high-growth, global sales organization inside one of the world’s most recognizable platforms.
This excerpt is part of a wider conversation covering Uber’s evolution as a commerce and media platform, Gen Uber behavior, creative innovation, attention-driven outcomes, and what’s next for Uber Advertising.
Watch the full episode to hear the complete conversation.
