Marketers, we’ve got a problem. 🤯 In this Snarketing Podcast highlight, Gayle Troberman, CMO of iHeartMedia, calls out a massive disconnect between marketers and real consumers.
🔥 Half of Americans have never even heard of an Aperol Spritz.
💰 The average marketer earns 2x more than the average American.
📊 Despite unlimited data, we’re making more biased decisions, not fewer.
With all the insights at our fingertips, are we really listening to consumers—or just reinforcing our own assumptions?