Marketers, we’ve got a problem.

Marketers, we’ve got a problem. 🤯 In this Snarketing Podcast highlight, Gayle Troberman, CMO of iHeartMedia, calls out a massive disconnect between marketers and real consumers. 🔥 Half of Americans have never even heard of an Aperol Spritz. 💰 The average marketer earns 2x more than the average American. 📊 Despite unlimited data, we’re making more biased decisions, not fewer. With all the insights at our fingertips, are we really listening to consumers—or just reinforcing our own assumptions?

By Snarketing Podcast

Published February 18, 2025

From the The Business of Media community. Exploring the dynamics and future of media with industry leaders.

Posted in Media Innovation. The evolution and revolution in media

0 views

0 likes