For a decade, performance worship ran the conference circuit.

For a decade, performance worship ran the conference circuit. Cannes is supposed to be the one room where creativity wins. Matt and Val get into why brand is becoming the real moat again, why "brandformance" keeps creeping into every deck, and why the word moat is about to be everywhere on the Croisette. This is our half-length 2026 Cannes Lions preview. No guest, just two hosts trading predictions, packing strategies, and a promise to celebrate the creatives. Full episode on YouTube and Spotify.#CannesLions #Marketing #BrandStrategy #AdTech #Snarketing

By Snarketing Podcast

Published June 17, 2026

From the Creativity community. Exploring the transformative power of creativity in marketing, advertising, branding, as well as social and personal growth.

Posted in The Creative Journey. Sharing impactful stories on the creative journey.

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