Forget the 30-minute sitcom.
Forget the 30-minute sitcom. Adam Puchalsky, President of Blink49 Brand Studio, explains why the fastest growing entertainment format in the world isn't a network show, it's 60 one-minute episodes dropped all at once. He breaks down why China is already watching more micro-dramas than movies, and why the US is next. Matt Wurst and Valerie Vespa push on who's actually asking for this format and whether CMOs even know it exists yet. Full episode of the Snarketing Podcast, for marketers by marketers, with just a touch of snark.
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Posted in The Creative Journey. Sharing impactful stories on the creative journey.
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